Portfolio – Flash

Mazda3 Superstitials

Mazda3 Superstitials

Role: Programming
Client: Doner Advertising

The "No Way" and "Don't Expect Too Much" campaigns both used a sense of irony to make their points. In each, the first message is negative, but then the message is changed to a positive one by tearing away part of the phrase. In other words, "No Way" becomes "Way" and "Don't Expect Too Much" becomes "Expect Too Much".


Mazda3 Superstitials

Mazda Tribute Expandable Banner

Role: Programming
Client: Doner Advertising

This 728x90 pixel banner expands to 720x180 pixels upon rollover. This banner expands to display a photo gallery, an interactive Tribute color changer, and a link to the dealer locator on the MazdaUSA.com website.


Mazda3 Superstitials

Mazda3

Role: Programming
Client: Doner Advertising

This banner was a fun approach to showing off the new Mazdaspeed 3 and its features.


Mazda3 Superstitials

Mazda RX-8 Superstitials

Role: Programming
Client: Doner Advertising

Each of these ads intended to show how hi-tech, cool and sporty the RX-8 can be, and was targeted toward young men.